PEI Journal + Directory

The PEI Journal has been in publication for many years, but the style hadn’t changed from the beginning. PEI wanted to re-design the Journal so that it was easier to read, more streamlined, and was more visually appealing in its layout. The company strives to appeal to both long-time members and the newer, younger members at the same time. When I took on this project, I was inspired by clean line and modern design. I re-vamped the logo and set up color and spacing guidelines for all sections. I then took this new design concept and applied it to the yearly Directory that is sent out to all members. The company and its members were all happy with the results.