The story behind the name of Lost Ruby Ranch is a family legend. The owner, Paul, tells the story of his father working out in the fields while wearing his prized ruby ring and not noticing it had fallen off until he got back to the house. The kids, grandkids and great greandkids have all searched the vast property through the years but haven’t ever found the elusive ring. When Paul decided to start a goat cheese operation on the family farm, he asked me to design a logo and some labels for his goat cheese to go along with it.